About Us

Neurio (Chinese brand name: 纽瑞优) means "New for You." Since its founding in 2011, we have remained committed to the core philosophy of "New for You · Health First," striving to integrate health into people's daily lives.

Originating in China, connecting globally. The Neurio brand was born in China, curating high-quality health products from around the world and introducing them to the Chinese market, where it has achieved rapid growth. We are firmly advancing toward global recognition. Our product lines, initially focused on New Zealand, have now expanded to include premium products from around the world. At the same time, we are deeply cultivating local product development in China while actively expanding into global markets, pursuing a dual‑circulation development path of "from the world to China, and from China to the world," propelling the brand to new heights.

Dedicated to R&D, proven by results. In 2017, the Neurio team successfully independently developed the Neurio lactoferrin series of formulated milk powder, filling a gap in the domestic high‑end lactoferrin market. In 2025, we were honored by Euromonitor International as the "No. 1 in China in terms of lactoferrin formulated milk powder nutrition product sales for four consecutive years." We are committed to the vision of "Precision Nutrition · Whole Family Health," focusing on life‑cycle health management – covering maternal and infant care, child and adolescent growth, and middle‑aged and elderly nutritional needs – while continuously innovating our products to contribute to China's greater health initiative.

Driven by innovation, shaping a healthy future. Neurio will continue to explore cutting‑edge health concepts, constantly striving to surpass itself. We are dedicated to researching, developing, and producing health products that meet market demands, deliver exceptional quality, and remain affordable – fulfilling people's relentless pursuit of a healthy life and a high‑quality future.